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Found raises $12.5M in Sequoia-led funding round

Found, a platform that offers AI-powered personal styling for women, announced that it has raised $12.5 million in a funding round led by Sequoia Capital. The startup’s existing investors, including H&M’s investment arm CO:LAB and trade show organizer Messe Frankfurt, also participated in the round masstamilan.

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Found uses AI to help women discover their personal style by analyzing their preferences, body type, and other factors. The platform offers a range of clothing items from a variety of brands, and suggests outfits based on the user’s style profile. The company says its technology can adapt to each user’s evolving tastes and preferences, creating a personalized shopping experience myvuhub.

According to Found, the new funds will be used to expand the company’s team and improve its AI algorithms. The startup also plans to enhance its product offerings and user experience, as well as expand internationally teachertn.

Ann Azevedo, a partner at Sequoia, said in a statement that the firm was impressed by Found’s technology and its potential to disrupt the fashion industry. “Found is at the forefront of the next generation of retail, using AI and personalization to create a more enjoyable, efficient and sustainable shopping experience,” she said.

Found was founded in 2019 by CEO Lia Kislev and CTO Yonatan Eldar. The startup has previously raised $4 million in seed funding from investors including Compound, Firstime Ventures, and Maor Investments pagalsongs.

The fashion industry has seen a growing interest in AI-powered personal styling platforms, as consumers increasingly seek personalized and sustainable fashion options. Found aims to differentiate itself from competitors by offering a highly personalized experience and a diverse range of fashion brands.

The startup says its AI algorithms can also help reduce the environmental impact of fashion by encouraging users to buy items that match their style and preferences, reducing the number of returns and wasted products yareel.

Found is currently available in the US, Canada, and the UK. The startup says it has experienced strong growth in its user base and revenue since its launch, and plans to continue expanding its reach in the coming years.

Overall, Found’s latest funding round is a testament to the growing interest in AI-powered fashion platforms, and the potential for these platforms to disrupt the traditional retail industry. With the support of investors like Sequoia, Found is well-positioned to continue growing its user base and improving its technology, while also promoting sustainability in fashion.

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